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Bras & Bralettes

Beautiful, supportive lingerie bras for every occasion.

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Whatever your style or plans, the Bluebella collection of bras and bralettes is guaranteed not to let you down. Seductive, sexy, minimalist and comfortable – we’ve got a bra to match any personality. From Instagram favourites like Nova or Emilia, unrivalled bestsellers like Marseille or Sutton to everyday staples like Lulu or Lilia, our ever-expanding collection keeps surprising, inspiring and redefining sensuality one bra at a time. Explore a treasure trove of beautiful designs that range from bold lacy options and provocatively open-cup creations to perfectly minimal numbers and simplistic yet directional strappy offerings. With a variety of colours and styles to choose from, we urge you not to forget to complete your look with matching knickers.