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Written by - Bluebella


We're delighted to announce the launch of our Spring Summer 2015 lingerie collection, offering stunning underwear styles to suit every taste and occasion. We really wanted to bring together the best in design, quality and wearable style to create appealing, timeless lingerie that you'll love to wear over and over again, and this season sees the introduction of new pieces that appeal to every woman, or alter-ego you may have!

Exciting new styles include the directional Angelina bra and briefs, ideal for fashion lovers who like to stay on top of trends and mix up their underwear with a little outerwear flair, while the classic styling on the Darcy bra, brief, thong & suspender set give a nod to the pin-up era, featuring lace mesh and pretty finishing touches. Nova is a whimsical and romantic bralette, destined to be seen on dreamers and flirty feminine types, in provocative floral motifs you're sure to feel flawless.

If you love to lounge in style we also have some beautiful loungewear pieces that you won't be ashamed to be seen in (ditch those mismatched pyjamas now!) making their debut. Lottie is a timelessly elegant body featuring a deep plunge 'V' of sheer mesh at the front. This sleeveless black stretch body boasts a modern twist.

This season some of your favourite lingerie sets have made a return in exciting new colour ways, such as the sumptuous Emma Teddy, which are also available in Black, Pink &anp; Navy Blue. Meanwhile, the popular Vivienne range will be available in black and ivory, with the stunning addition of a basque.

We are confident that you'll find a few great new additions to your lingerie wardrobe within our new Spring Summer 2015 lingerie collection, why not head to the boutique and start browsing our new in lingerie.

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We have a new online store exclusively for US customers at www.bluebella.us which allows purchase in US dollars and shipping to the United States. PLEASE NOTE: we no longer offer delivery to the US from www.bluebella.com.